When we launched the Reluxe Stereo, we set our price at £949. It was a price we were proud of. It’s also one that was fair for what we believe is the best smart stereo on the market for classic cars, and accessible enough to reflect our commitment to the community we're building.
From October 2026, the price of the Reluxe Stereo will start from £999.
We want to be straightforward about why. Like many manufacturers right now, we've been navigating the ongoing impact of global chip shortages and component price increases. Rather than compromise on the quality and specification that makes the Reluxe Stereo what it is, we've made the decision to adjust our pricing to reflect the true cost of building the product to the standard our customers deserve.
It's not a decision we've taken lightly, and as a thank you to our community, the subscribers, followers and customers who have supported Reluxe from the beginning, we're giving you until this Friday (2nd October) to order at the original starting price of £949. Simply head to our online shop and order before then to secure yours.
We're incredibly proud of everything that Reluxe has achieved in its first year, and we're grateful to every one of you who has been part of the journey. The best is very much still to come.
